What it is

The personalized one-pager workflow creates custom sales documents tailored to each prospect. Enter a company name, and it searches your CRM for deal context, finds case studies from similar customers, identifies relevant product features, pulls ROI data from comparable wins, and checks competitive intelligence if needed. Then it generates a professional one-pager with the use cases, proof points, and value props that actually matter to this specific prospect.

What it solves

Reps send generic sales decks that prospects skim and forget because nothing in them feels relevant. Or they spend hours manually customizing materials—digging through case studies, copying ROI stats, reformatting slides—just to make one document feel less generic. By the time they finish, the prospect's already talking to three competitors who moved faster.

This workflow eliminates the busywork. It builds custom sales materials in minutes, not hours, using the proof points and use cases that actually match the prospect's industry and challenges. Stop sending one-size-fits-all PDFs that scream "mass outreach"—send materials that feel like they were made specifically for them, because they were.

How it works

Super searches your CRM for account information, industry, and deal context to understand what this prospect cares about. It finds case studies from similar companies so your proof points feel relevant, not random. It identifies which product features address their specific challenges and pulls ROI data from comparable customer wins to project realistic outcomes for them.

If it's a competitive deal, it includes differentiation points. It reads your branding and tone guidelines to ensure everything matches your standards. Then it analyzes what matters most to this account based on their industry, role, and stated needs, and generates a one-pager with an executive summary, relevant use cases, ROI projections, the features that solve their problems, customer proof points, and clear next steps.

How to use it

Run it whenever you need custom sales materials—after a discovery call, before a demo, or when sending a follow-up proposal. Enter the company name and specific focus (ROI emphasis, competitive positioning, specific use case), and Super delivers a draft you can review and send.

Use it to scale personalization without the manual work. Stop spending two hours building custom decks for every prospect—generate tailored materials in minutes and spend your time actually selling instead of making PowerPoints.